Formulated to be effective.

Our Research and Development team selects active ingredients backed by scientific evidence to ensure they are the most effective and safe. Otherwise, we exclude them. 

Every product is nickel tested and designed to minimize the risk of allergies. It is Cruelty free, as it is formulated and produced in Italy.

THE RESEARCH AND DEVELOPMENT TEAM

Skin specialists

Dr. Maria Pia Priore is hard at work alongside her team of cosmetologists and chemists, searching for a formula tailored to the skincare needs of the SKIN FIRST® Community. These are just a few of their faces.

  • Dr. Maria Pia

    Founder, Pharmacist and Cosmetologist
  • Dr. Rachele

    Product Manager, Chemistry
  • Dr. Giulia

    Product Specialist, Pharmacist and Cosmetologist
production process
Commitment, Science, and Care: Our Path for Your Skin
  • 1

    Community Listening

    Each of our products is born from a promise: listening to our community. We stay constantly connected to the needs and desires of our followers, and every piece of feedback becomes an opportunity to create solutions that address the real needs of the skin.

  • 2

    Product ideation

    We bring every new product to life starting from scratch. We focus on the formula’s objectives, its effectiveness, and the user experience. Efficacy and innovation are at the center of everything.

  • 3

    Scientific research on functional ingredients

    We stay constantly updated on the latest innovations in the cosmetic ingredients industry and conduct in-depth bibliographical research to evaluate the efficacy of active ingredients. Each ingredient is selected based on its specific function, optimal concentration, and innovative potential, ensuring that the final result is tangible and reliable. Every promise is kept.

  • 4

    People work in a laboratory

    In our lab, we develop and test the first prototypes, carefully evaluating every aspect: from texture to efficacy. This allows us to refine the formula until it is exactly as we had imagined it.

  • 5

    Approval of the formula

    After multiple lab-developed prototypes, we have settled on the prototype that we consider ideal in terms of effectiveness, sensory experience, and packaging. The product must address the need identified during the initial Community listening phase, delivering maximum quality, functionality, and a pleasant user experience.

  • 6

    Safety and efficacy test

    Before reaching your hands, every product undergoes a series of tests with rigorous protocols that comply with current regulations: stability, compatibility, safety tests, and clinical tests. We want to ensure that the product is safe, effective, and stable over time.

  • 7

    Production

    Once all tests have been passed, we move on to large-scale production, maintaining high quality standards at every stage of the production process.

  • 8

    Product launch

    And finally, the product is ready to become part of your skincare routine. With careful planning, we are launching it onto the market so that it reaches customers with the same care that went into its development.

EFFICACY TESTS
Call it magic if you want, but it's science.

Clinical and instrumental tests demonstrate the performance of the functional ingredients we have selected. This constant commitment allows us to offer you long-lasting results you can experience firsthand. It’s called science, and it fuels every part of the love we have for skin.

SENSORY QUALITY

Not just for the skin

When we formulate a product, we think about all the senses: the texture, the scent, the overall sensation during application. Every skincare moment should be like an enveloping, gentle embrace.