Formulated to be effective.

Our Research and Development team selects active ingredients backed by scientific evidence, to ensure they are the most effective and safe. Otherwise, we exclude them. 

Every product is nichel tested and designed to minimize the risk of allergies. It is Cruelty free, as it is formulated and produced in Italy.

THE RESEARCH AND DEVELOPMENT TEAM

Skin specialist

Dr. Maria Pia Priore is working alongside her team of cosmetologists and chemists, searching for the formula for the skin care needs of the SKIN FIRST® Community. These are just some of their faces.

  • Dr. Maria Pia

    Founder, Pharmacist and Cosmetologist
  • Dr. Rachele

    Product Manager, Chemistry
  • Dr. Giulia

    Product Specialist, Pharmacist and Cosmetologist
Production process
Commitment, Science and Care: Our Path for Your Skin
  • 1

    Community Listening

    Every one of our products starts from a promise: to listen to our community. We are constantly connected to the needs and desires of our followers, and every feedback becomes an opportunity to create solutions that meet the real needs of the Skin.

  • 2

    Product ideation

    We bring every new product to life from scratch. We focus on the formula's objective, its effectiveness, and the user experience. Effectiveness and innovation are at the heart of everything.

  • 3

    Scientific research on functional actives

    We are constantly updated on the latest innovations in the cosmetic ingredients sector and conduct in-depth bibliographic research to evaluate the effectiveness of active ingredients. Each ingredient is selected based on its specific function, optimal concentration, and its innovative potential, ensuring that the final result is tangible and reliable. Every promise is kept.

  • 4

    One works in the laboratory

    In the lab, we develop and test the first prototypes, carefully evaluating every aspect: from texture to effectiveness. This allows us to refine the formula until it is exactly as we had envisioned it.

  • 5

    Approval of the formula

    After developing several samples in the lab, we arrived at the prototype we consider ideal in terms of effectiveness, sensory qualities, and packaging. The product must address the need identified during the initial community listening phase, and offer the highest quality, functionality, and a pleasant user experience.

  • 6

    Safety and efficacy test

    Before reaching you, every product goes through a series of tests with strict protocols that comply with current regulations: stability, compatibility, safety tests, and clinical trials. We want to ensure that the product is safe, effective, and stable over time.

  • 7

    Production

    Once all tests have been passed, we move to large-scale production while maintaining high quality standards at every stage of the production process.

  • 8

    Product launch

    And finally, the product is ready to be part of your skincare routine. With careful planning, we launch it to market so that it reaches the customer with the same care that went into developing it.

THE EFFICACY TESTS
Call it magic if you want, but it's science.

Clinical and instrumental tests demonstrate the performance of the functional substances we have chosen. A constant commitment that allows us to offer you lasting results you can see and feel. It’s called science, and it fuels all the love we have for Skin.

sensoriality

Not just for the Skin

When we formulate a product, we consider all the senses: the texture, the scent, the overall feeling during application. Every skincare moment should be like a warm, gentle hug.