Makeup with skincare active ingredients

Skin ready in two minutes. Or even less. Lightweight formulas with skincare active ingredients. They apply easily, even with your fingers. Natural finish. No-makeup makeup effect.

Face

Hydra Glow Primer

Step 1: For a luminous base

€20

Hydra Glow Primer

Step 1: for a luminous base

Hydra glow primer

Face primer formulated with skincare active ingredients that preps the skin for makeup ...
Regular price €20,00
Sale price €20,00 Regular price €0,00
Photo of product packaging and label: No Filter Primer Pro

Step 1: for an opaque base

No filter primer pro

Primer mattificante che opacizza, minimizza i pori e idrata lasciando la pelle pelle li...
Regular price €20,00
Sale price €20,00 Regular price
Stay Natural BB Cream

Step 2

Stay natural bb cream

BB cream con attivi skincare, che si adatta a tutti gli incarnati e idrata la pelle, la...
Regular price €22,00
Sale price €22,00 Regular price
Product packaging and product label photo: Fix & Care Brow Gel

Step 3

Fix & care brow gel

Clear setting gel, formulated with specific skincare active ingredients to help eyebrow...
Regular price €19,00
Sale price €19,00 Regular price

New product

You asked for it, it has arrived.

Discover the illuminating face primer with skincare actives. Prep your skin, hydrate, and boost radiance.

Natural brightness

Luminous, finely finished pearls with a neutral undertone.
Soft, natural luminosity on the skin.

Use as you wish

Before makeup or on its own.

Active skincare

With Hyaluronic Acid, Niacinamide, and Evodia extract to hydrate and brighten the skin.

Discover the new Hydra Glow Primer
The Peptide Lip Balm Set

The peptide lip balm set

A limited-edition set with four full-size products featuring our peptide formula for mo...
Regular price €50,00
Sale price €50,00 Regular price €64,00
Product packaging and product label photo: Peptide Lip Balm Pink Sugar

Peptide lip balm pink sugar

Lip balm formulated for soft, plumper lips with a glossy effect.
Regular price €16,00
Sale price €16,00 Regular price
Product packaging and label photo: Cherry Peptide Lip Balm

Peptide lip balm cherry

Balsamo formulato per labbra morbide, più piene e con un effetto glossy.
Regular price €16,00
Sale price €16,00 Regular price
Photo of Product Packaging and Label: Soft Lips Lip Mask

Soft lips lip mask

An indulgent lip treatment with Hyaluronic Acid and Ceramide III that hydrates, nourish...
Regular price €19,00
Sale price €19,00 Regular price

Lips

The Lip Balm Set

A perfect gift set

€50 (Total product value €64.00)

Updated formulas together with you

We created this based on your feedback for the Stay Natural BB Cream and Soft Lips.

Stay Natural BB Cream

More natural color

€22

Soft Lips Lip Mask

More nourishing and protective formula

€20

The active ingredients in our makeup line

To be good for your skin, while you wear it.

Hyaluronic Acid

Helps keep skin hydrated and looking more even.

Evodia Rutaecarpa Extract

Supports the natural radiance of the complexion.

Palmitoyl Tripeptide-1

Signal peptide that stimulates collagen and hyaluronic acid.

Discover the new Hydra Glow Primer

Got questions? We’re here.

Does the Stay Natural BB Cream have coverage?

No, the Stay Natural BB Cream isn’t as full-coverage as a foundation. It’s designed to even out skin tone naturally.
If you want more coverage in certain areas, you can layer a second thin coat of the product.

How does the Stay Natural BB Cream adapt to all skin tones?

Thanks to microencapsulated pigments: they activate with massage and blend seamlessly with the skin’s natural tone. The result? A uniform, sheer, customizable finish.

Can I use the Stay Natural BB Cream even if I have oily or blemish-prone skin?

Yes. The formula is lightweight, non-comedogenic, and enriched with skincare actives. If you have shine-prone skin, you can apply it after the No Filter Primer Pro for a more matte, long-lasting finish.

What is the finish of the Hydra Glow Primer?

The finish is luminous but natural. The formula contains very fine pearls with a neutral undertone that reflect light without a pearlescent or artificial effect. Skin appears more even and luminous, but stays natural.

What is the difference between the Hydra Glow Primer and the No Filter Primer Pro?

Hydra Glow Primer illuminates the skin naturally and works to even out skin tone. It can also be worn alone when you want a more luminous, fresh look.
No Filter Primer Pro, instead, mattifies and visually smooths the skin. It can be used both under makeup and alone, to help control shine over time and maintain a more matte finish.

Does No Filter Primer Pro really mattify? Even in summer?

Yes. It contains ingredients that help absorb excess sebum. Used before BB Cream, it helps keep skin looking less shiny even on the hottest days.